As Mobile World Congress 2017 draws nearer, us Telecoms PRs can usually be found in a whirl of drinks scheduling, party intel gathering, and restaurant booking.
After a couple of years at the show, we tend to get to know the best places to go to for a decent xistorra, as well as the favourite watering holes to wine and dine clients and media alike. Information which we're usually more than happy to share for the greater good.
The bad news is that I will never (ever) give up my precious Barcelona restaurant tips. These were gleaned as a result of years of field work - from my early days as a penny-pinching English teacher in the city, to my later years as a tenacious Account Exec with serious Googling skills and a voracious appetite.
But I am more than willing to share the party (and networking) tips. Below is my Top 5 pick of events at Mobile World Congress 2017.
Sunday 26th February
19:00 – 20:30 Light Reading’s annual industry event takes place once more in Ajoblanco just off Diagonal. A great place (and time) to catch up with industry friends, before the mid-week rush hits.
Monday 27th February
18:30 – 22:00 360Live - By invitation-only, this 360Leaders event brings together the top mobile influencers at MWC in a glamorous secret location.
Tuesday 28th February
12:30 – 14:00 5G Evolution: Transitioning from Fixed to Mobile – Lunch and learn with FierceWirelesss at the Fira, with sessions on cutting edge topics from the wireless industry.
Wednesday 1st March
21:30 4YFN Closing Party 2017 In true Spanish style, this party to mark the closing of the MWC startup event 4YFN does not have an end time. For those that don't have meetings (or flights) scheduled the next day.
Thursday 2nd March
09:00 - 15:00 GSMA Women4Tech Summit The inaugural event takes place in Hall 4, featuring compelling content on female leadership from Google, Syniverse, Lenovo and more.