CCgroup Blog

How do you amplify the value of analyst relations within your organisation?

Industry analysts are proving themselves to be highly influential in B2B purchasing decisions across telecoms, enterprise, financial services and...

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What did The European Payment Summit say about the future of payments?

Last week I attended and moderated a panel at the European Payment Summit, one of the leading payment events in Europe with banks, schemes,...

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BUZZWORD BUSTING PART 1: CLOUD COMPUTING

As PR people, we love buzzwords. In blogs, opinion articles, infographics and pitches, we use them everywhere, thinking it’s going to capture a...

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Report schedules are no substitute for proactive analyst relations

When putting together a new year’s AR plan, it’s vital to start with a strategy and not a calendar. Starting with a calendar means focusing only...

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MWC Barcelona 2019 – New name, familiar feel (bar the politics)

Less than three working days to go… Sorry… In case you missed it, you might have noticed that I have had Mobile World Congress on the brain...

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Huawei, you ok hun?

Unless you’ve been hiding under a rock the last few months, you’ll know that Chinese vendor, Huawei, has landed itself in hot water recently.

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Causing a social media Fyre

Last week, I watched the Fyre Festival documentary on Netflix. For those of you that don’t know about the documentary, or about the festival...

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A trip down MWC memory lane (Part V)

The final blog in my five-part series looking back on Mobile World Congress. Today I remember the last two years as well as looking forward at...

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How to influence retail technology buyers?

With about 14 shops closing every day due to the toughest UK high street trading climate in five years, it’s clear that change is in the air.

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