Independent market research conducted by CCgroup and Coleman Parkes shows that industry analyst...
05/09/2023
Daniel Lowther
It’s been a few years now since Angela Strange of Andreessen Horowitz coined the phrase ‘every company will be a fintech company’. It’s an expression...
23/08/2023
Amber Ellis
Public Relations (PR) is a crucial aspect of any organisation's marketing and communications strategy, measuring its success becomes essential. PR...
01/08/2023
Duncan Chapple
B2B marketers had a challenging year, and next year looks challenging.
01/08/2023
Duncan Chapple
As one of the ten biggest marketing communications companies in the UK focussed on B2B tech, CCgroup has much experience bringing tech firms through...
01/08/2023
Sayan Sidha Das
The social media realm is abuzz with news of Threads, the new app by Meta that bears a striking resemblance to Twitter. Boasting an impressive...
12/07/2023
Duncan McKean
I’ve spent my whole working life in the technology and scientific sectors, and throughout that time I’ve come to realise there are two constants:...
11/07/2023
Duncan Chapple
Because CCgroup was founded in England, people are often surprised that most of our analyst relations interactions are with influencers in the United...
15/06/2023
Duncan Chapple
Most content plans share a strength: most marketing organisations have similar approaches, and notions like ABM, playbooks and audience-centric...
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Communications Management