Many B2B tech businesses think that category creation is the key to getting out of...
CCgroup takes a look back on what happened in fintech in 2022 and our top trends to look out for in 2023.
Our final session at the Analyst Relations Forum boardroom in San Francisco explored 'the next stage of AR transformation.' There was a strong...
With our lives getting busier and more dependent on gadgets, we forget to take care of ourselves. Do you notice that a bad night’s sleep affects you...
Remember Microsoft Songsmith? Don’t worry if you have forgotten, I suspect Microsoft has too. Launched over a decade ago, it promised that...
One of CCgroup's key gains in 2022 has been consolidating our analyst relations (AR) metrics methodology to an industry-standard approach to...
It has been a couple of years since we launched our Deep Tech stream at CCgroup. I’m often asked “what’s happening in deep tech?” It’s a difficult...
It’s that time of year again – much anticipated Christmas ads from high street retailers are currently showing on our screens, albeit with a...
Analyst Relations Leaders Share 'next practice' for Measurement