CCgroup Blog

CCgroup Fintech Focus 2023

CCgroup takes a look back on what happened in fintech in 2022 and our top trends to look out for in 2023.

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Capitalising on the growing influence of analysts

Our final session at the Analyst Relations Forum boardroom in San Francisco explored 'the next stage of AR transformation.' There was a strong...

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Sleep tight: Unleash your inner superpower

With our lives getting busier and more dependent on gadgets, we forget to take care of ourselves. Do you notice that a bad night’s sleep affects you...

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Should B2B copywriters worry about ChatGPT?

Remember Microsoft Songsmith? Don’t worry if you have forgotten, I suspect Microsoft has too. Launched over a decade ago, it promised that...

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Aligning AR metrics to business goals

One of CCgroup's key gains in 2022 has been consolidating our analyst relations (AR) metrics methodology to an industry-standard approach to...

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In space, nobody can hear you scream: five facets that obscure our understanding of deep tech’s performance (and the unhealthy investment obsession)

It has been a couple of years since we launched our Deep Tech stream at CCgroup. I’m often asked “what’s happening in deep tech?” It’s a difficult...

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Just where do marketers take slashed advertising budgets?

It’s that time of year again – much anticipated Christmas ads from high street retailers are currently showing on our screens, albeit with a...

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Money2020 Europe 2023 – What makes a successful submission?

Why speak at Money20/20 Europe?

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Analyst relations leaders share 'next practice' for measurement

Analyst Relations Leaders Share 'next practice' for Measurement

 

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