Industry analysts are proving themselves to be highly influential in B2B purchasing decisions...
27/11/2018
Duncan Chapple
With over 100,000 visitors Mobile World Congress Barcelona 2019 (MWCB 19) isn’t just the year’s biggest event for mobility and communications....
12/09/2018
Duncan Chapple
The global analyst market sector for Industrial IoT and smart manufacturing is booming, if the latest figures are anything to go by. To help us...
28/08/2018
Duncan Chapple
Well late summer is now upon us, and if you work in a PR or comms discipline, we tend to call this time of year “silly season”. It’s that time of...
27/06/2018
Duncan Chapple
Analyst referrals, much like employee referrals, can be critical to a company’s bottom line. In fact, analysts may account for as much as 65 per...
23/04/2018
Duncan Chapple
A recent report from the FT confirms it: technology analyst firms are gaining in importance and becoming increasingly influential in the UK tech...
30/11/2017
Duncan Chapple
I recently attended an industry seminar on how to properly re-negotiate your annual subscription costs with industry analyst firms.
14/09/2017
Duncan Chapple
On September 7th, the CCgroup AR team joined IIAR’s latest webinar on Gartner methodologies with David Black (LinkedIn), MVP Methodologies &...
31/05/2017
Duncan Chapple
I read an interesting article last week on the topic of corporate transparency after Uber's CEO was forced by his investors to step down. The...
11/05/2017
Duncan Chapple
IDC is usually one of the better analyst houses I encounter. It usually shows tight co-ordination amongst end-user practices, and reach out and...
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Communications Management