CCgroup Blog

Industry analysts are proving themselves to be highly influential in B2B purchasing decisions across telecoms, enterprise, financial services and...

The global analyst market sector for Industrial IoT and smart manufacturing is booming, if the latest figures are anything to go by. To help us...

Well late summer is now upon us, and if you work in a PR or comms discipline, we tend to call this time of year “silly season”. It’s that time of...

Analyst referrals, much like employee referrals, can be critical to a company’s bottom line. In fact, analysts may account for as much as 65 per...

A recent report from the FT confirms it: technology analyst firms are gaining in importance and becoming increasingly influential in the UK tech...

I recently attended an industry seminar on how to properly re-negotiate your annual subscription costs with industry analyst firms.

On September 7th, the CCgroup AR team joined IIAR’s latest webinar on Gartner methodologies with David Black (LinkedIn), MVP Methodologies &...

I read an interesting article last week on the topic of corporate transparency after Uber's CEO was forced by his investors to step down. The...

IDC is usually one of the better analyst houses I encounter. It usually shows tight co-ordination amongst end-user practices, and reach out and...