It’s impossible to attend a conference or a client meeting today with the terms ‘AI’ or ‘ML’...
I often wonder whether Sir David Attenborough knew what impact that final episode of his Blue Planet II documentary would have on peoples’...
It’s that time of year when people start to talk about Christmas bodies—a diet programme or fitness regime (or both) with the sole focus of...
It’s been a tough couple of years for retail. Boarded up windows, CVAs (company voluntary agreements) and restructuring programmes aplenty. With...
American comedian Whitney Cummings did something interesting this summer. She embarked on a project exploring the impending robot revolution and...
July saw our Facebook feeds suddenly full of aged versions of our friends, all grey and wrinkled. We were then able to upload our own pic to see...
Over the years, several PR briefs have landed on my desk. Hundreds, in fact. As a document that plays an enormously important role in the agency...
I’ve been ensconced in the B2B tech world for a good while now. This didn’t start out as a career-by-design - far from it, in fact. After leaving...
Digital transformation (for want of a better, less hackneyed phrase) needs wide, non-IT, internal support. And while the senior tech person is...
It's only going to get harder, this B2B tech PR lark. Especially in enterprise tech. Many of our clients target that amorphous shape that is the...